Privacy Policy
Last updated October 10, 2026
Search Upside provides local SEO, Google Business Profile management and website services to small businesses. This page explains what information we collect on searchupside.com, what we access on behalf of our clients, and how we use it. Questions go to support@searchupside.com.
Information you give us
- Contact form: your name, email, what you're interested in, budget and message. We use it to reply to you.
- Free SEO report: the web address you want checked and, if you ask for the full report, your email address. We use it to run the report and send it to you.
- Client login: your email address, to send you a sign-in link. Signing in sets a cookie that keeps you logged in.
Information collected automatically
- Google Analytics on our marketing pages, which uses cookies to tell us how visitors find and use the site. You can opt out with Google's browser add-on.
- Cloudflare Turnstile on our forms, to block spam.
- Standard server logs (such as IP address and browser type), kept briefly for security and troubleshooting.
Client data from Google services
When a client adds our account to their Google Business Profile, Google Analytics or Google Search Console, we access that client's data from those services. With Google Business Profile we read the profile's details, reviews and performance numbers (such as calls, website clicks and direction requests), and we can update the profile at the client's request. We use this data only to:
- prepare the client's reports and dashboard on searchupside.com;
- show the client's own reviews on the client's own website, at their request;
- manage and improve the client's listing as part of our services.
We never sell this data, use it for advertising, or share it with anyone other than the client it belongs to. Search Upside's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
A client can stop our access at any time by removing our account from their Google properties.
Who we share information with
We don't sell personal information. We use a few service providers to run the site, and they process data only on our behalf: Cloudflare (hosting and spam protection), Neon (database), Resend (email delivery) and Google (Analytics and the Google services above).
How long we keep it
We keep contact and client information for as long as we're working together or as needed to answer your request, then delete it on request. To ask us to delete or correct your information, email support@searchupside.com.
Changes
If we change this policy, we'll update this page and the date at the top.